“Lay it all on the Timeline”
A critique of the new identity for the Royal Ontario Museum.
A critique of the new identity for the Royal Ontario Museum.
“Good Vibrations”
A critique of the new identity for Forest Carbon, an environmental conservation organization.
A critique of the new identity for Forest Carbon, an environmental conservation organization.
“Overplaying Their Hand”
A critique of the new identity for YOLOH, a new, tech-driven insurance platform.
A critique of the new identity for YOLOH, a new, tech-driven insurance platform.
“Game Changer”
A critique of the new identity for ALT: GAMES, a new gaming event in Sydney, Australia.
A critique of the new identity for ALT: GAMES, a new gaming event in Sydney, Australia.
“A Star is (Re)Born”
A critique of the new identity for Google Gemini.
A critique of the new identity for Google Gemini.
“Bready, Set, Dough”
A critique of the new identity for Semifreddi's, a San Francisco bakery with broader distribution aspirations.
A critique of the new identity for Semifreddi's, a San Francisco bakery with broader distribution aspirations.
“Can-do Attitude”
A critique of a Brazilian brand of liquid soaps in a can.
A critique of a Brazilian brand of liquid soaps in a can.
“Park That Thought”
A critique of the new name (Arrive) and identity for Easy Park Group, a collection of transportation apps.
A critique of the new name (Arrive) and identity for Easy Park Group, a collection of transportation apps.
“No Meanz No”
A critique of the new identity for Nopinz, a high-end cycling apparel brand.
A critique of the new identity for Nopinz, a high-end cycling apparel brand.
“To Be or Dot To Be”
A critique of the new identity for Global Colors, an industrial plastics manufacturer.
A critique of the new identity for Global Colors, an industrial plastics manufacturer.
“Takes 1 to M1”
A critique of the new identity for M1, a pop music radio station in Lithuania.
A critique of the new identity for M1, a pop music radio station in Lithuania.
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